HOW GOOGLE SEARCH ENGINE WORKS


When someone asks Google to find something by typing keyword, Google immediately displays a result according to his keyword. This process is very fast. But you know how it is possible?

Let's find it. 

Google works by using bots, index, and algorithms. The bots are also known as 'robots' and 'spiders'. These bots are small cod designed to head out on the web and look for a content 

They read the web page and they add that content to a massive index, which Google can use as a reference. From there, Google uses an algorithm to identify which content is relevant to which search and which is offering value to the end-user.

We can say that Google aims to help people to find interesting content that will be relevant to what they are looking for.

Easy right?

No, it is not just as simple as it looks. It involves a lot of factors. And algorithms will look at how many links the content has, how visitors behave on that website.

If a word or a phrase repeated often enough, then it is possible to detect that word or phrase is likely to be the subject matter. And it is relevant to the search for the matching term. apart from anything else, Google is constantly updating its algorithms.


Google algorithms

Google makes the algorithm, which is changed at any time. these changes come in the form of an algorithm update, which had recognizable animals name.

Penguin   

This penguin algorithm is designed to reduce the effectiveness of unnatural back-links.

Panda

This panda algorithm is designed to give important sites that look at high quality.

Google doesn't want a website owner to be able to artificially climate SERPs. rather Google wants a website to rank only when it is genuine, valuable and familiar with the user. It wants to see naturally genuine and unpaid links, and it wants to see deep relevant and interesting content.

The old techniques that were once used to spam google become known as 'Black Hat SEO'. But for that google change the algorithm.

How Google looks for a keyword

  1. Google looks for keywords in a specific place in your content and gives those extra value
  2. Google considers a strong sign if your keyword is used in the header or in the first paragraph of the content.
  3. Google doesn't care how many links you can get. It cares more about high quality those links are.
  4. If your links are from lots of high quality trusted websites then it will be great.

Google also looking at more things like bounce rate, how long someone spends time on your website.

Loading speed
Typing and mistakes
Sharing signs
Lots of H1s
And much more

conclusion

Now you can understand how Google search engine works, and you will optimize your site or your post as per Google requirement to well understand your cont to the crawler .so that it can show your site to the Google search result page. please, like this post, and be a partner of us by share it to your social media platforms. so that we can help more and more people who want ho have such a piece of knowledgeable information.

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